THE FIRST TIME HOMEBUYER EMAILS SERIES

Even The Best Relationships Need Nurtured To Grow

Take the weight out of staying in touch digitally so you can focus on what matters most: hospitality-driven service, thoughtful touchpoints, and real support for real people.

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in the trenches with you

Here's The Reality We're Facing:

Even the best relationships need nurture to grow. And staying consistent? Well, that’s tough when life gets…lifey. You know the days I mean… Your first showing runs late, so you’re answering inspection questions in the car while scarfing down a protein bar…

You get home for a hectic dinner prep and a toddler clinging to your leg, only to realize that you still haven’t followed up with the morning’s open house lead. Then, your phone pings with yet another “urgent” text from a client who just saw a new listing.

By the time you finally sit down to craft and send a thoughtful touchpoint, it’s after 9 p.m. and your brain’s already half-asleep. The task quietly slides to tomorrow’s list… and then the next day’s… until it’s buried under a dozen new fires.

Sound familiar? Yeah, me, too.


thats exactly why this exists.

It's About Stability

This isn’t just a one-time transaction, it’s a high-trust relationship that leads to consistent referrals and a solid foundation in any market.

It's About Resonance

Send messages that actually mean something. With thoughtful language and timing, you’ll create connection that clients feel and remember.

I'ts About Alignment

Use every closing as a new beginning. These templates help you attract more dream clients by leveraging your most recent wins.

introducing:

the first time homebuyer email check-in series

12 strategic, customizable emails that keep your relationships warm long after the keys are handed over. The First Time Homebuyer Email Check-In Series was created to help you attract, engage, and serve this powerful client segment with confidence and clarity.

These emails feel like catching up over coffee; easy, intentional, and full of Jennuine value. They’re not here to sell. They’re here to nurture. To keep you connected. To help your clients feel valued, supported, and well-informed after the sale.

Because when your buyers feel cared for long after closing day? You become the agent they recommend without hesitation.

I have sent these same 12 emails to my first time home buyers over the past 5 years and 90% of my clients respond. This simple rhythm has become one of the most valuable tools in my REALTOR® toolkit. It’s the kind of thing helping my REALTOR® life feel more connected, more delightful, and a whole lot more “me.” After years of testing this out, I decided this was too good not to share with you…Think less task-driven, more trust building.


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ALL THE DETAILS / ALL THE DETAILS / ALL THE DETAILS / 

Every piece you share should work as hard as you do. If your resources aren’t opening doors to real conversations and real connections, it’s time to upgrade your strategy.

This email series gives you more than just a canned email…it gives you positioning, purpose, and a polished way to connect with your clients. Each email invites conversation, offers value, and keeps your client relationships warm.

Whether you’re building your niche or ready to refine what you’ve already started, this series helps you market with meaning, lead with strategy, and serve with heart. 

here is how it all comes together:

Crafted for Connections

This isn’t drip marketing, it’s thoughtful follow-up. Every email offers a reason to stay in touch and a reminder that you’re still their trusted guide. Strategic enough to build your brand. Personal enough to feel like a one-on-one check-in. Because real connection leads to real referrals and these emails keep you front-of-mind in all the right ways.

The Resource They Rely On

It’s not just about having a list of resources. It’s about knowing when to offer them, how to present them, and why each one matters. From trusted vendors and organizing tips to financial clarity tools and design inspiration for what’s next; these emails highlight how you show up as a calm, capable, curated source of support.

A Referrral Strategy on Autopilot

These 12 carefully curated, done-for-you email check-ins are spaced perfectly across first-time homebuyers’ first year of homeownership. They reinforce that you work by referral and that you want to stay in their world, even after the keys change hands. They shine a light on the void most clients feel after buying… and clearly show how you’re the one still showing up.

it's a precision tool built to help you:

THE RESULTS

Grow your list through connection-driven emails your clients actually want to share.

02

Value-driven follow-up keeps you connected and in the conversation.

03

Elevate your brand perception by becoming the obvious choice - not just another option.

04

Take follow-up off your mental to-do list and save your brainpower for negotiations.

05

Invite the right clients in with messaging that resonates and a service that delivers.

01
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Made for REALTORS® 
Who Lead With More Than a Sales Pitch

If you’re building more than a business; if you’re building trust, reputation, and a referral-rich future, this isn’t just another resource.

This series template isn’t for the overnight success stories. It’s for the agents building something real.

It’s for the ones who are willing to learn, ready to lead with heart, and are tired of marketing that isn't polished. It’s for the ones who want their business to feel like an extension of who they are — not a persona they have to perform. You don’t need another portal sitting in your marketing folder. You need the Jennuine Way.

The 12 month first time homebuyer email series isn’t just another drip campaign. It's a thoughtful, conversion ready lead magnet. Your clients deserve more than generic. And so do you.

still adding value? naturally

A Strategic Bonus
to Elevate Your
Entire Campaign

The email series is just the beginning. Even the most thoughtful resource is only as powerful as the strategy that follows it. When the questions come in and you ask yourself “What should I say?”, this curated set of scripts gives you the right words to reply with clarity, empathy, and intention. This is designed to help you deliver a standout experience from the start. 

let's do this

what you'll get:

buy now - $47

Instant Download Google Doc – Fully editable and thoughtfully written

Built For First Time Home Buyers – One of today’s largest buyer segments

Meaningful + Strategic Messaging - For the first year of homeownership

Connection-Driven Strategy – A marketing tool designed for long-game growth

Effortless Visibility Tool – Every email, perfectly positioned.

Positions You as the Pro–Authority - Building content with real heart

A Marketing Tool in Your Toolbox - Helping you root first so you can flourish forward

Hey, I'm Jenn - Recovering People Pleaser and Your Biggest Cheerleader.

ranch with pizza devotee. sunrise watcher. leopard print lover. bold color fanatic. boy mom.

I got into real estate in 2010, when the market was...well, let’s just say it wasn’t a bed of roses. I didn’t have a fancy budget for ads or billboards, but I knew one thing: if I took great care of my clients, they’d take care of me. And they did. Since then, my business has been 100% referral-based, not by coincidence, but by design.

i can help because i've been there

I've survived markets with 65,000 homes for sale. Short sales. Lockdowns. Rate Hikes. All of it.

What they don't tell you is this: it's all on you. No leads magically appear. There is no list of buyers or sellers that gets sent out everyday.

You build this from the ground up - on reputation and relationships. I'm grateful that I have made it this far in real estate. Not because I had it easy (you will read about that in the guide), but because I never stopped showing up.

sometimes, it's the moment you run out of backup plans that you finally lean into your real power.

That's what shaped my approach to real estate. Client-first, always. Creative by necessity. Built on heart and chutzpah. 

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FIVE STAR REVIEWS

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iced coffees CONSUMED

The Jennuine Way? Distinctly styled. Deeply strategic. designed with Heart. We Partner with discerning REALTORS®  who know that in today's market, standing out isn't an option — it's a requirement.

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not sure where to start?

Discover Your Signature REALTOR   Style

94% of agents don’t renew their license.  Not because they aren’t capable, but because they didn’t have a plan rooted in who they are.

This quick quiz helps you discover your natural strengths and reveals your most aligned next step.

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